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Innovations in Prevention and Wellness

November 2008 

Overview of health plans' innovative programs to prevent disease and improve the health of members and their communities.

Download the full report. 

Report by Topic

1. Wellness and Healthy Living 
2. Clinical Preventive Services 
3. Addressing Overweight and Obesity 
4. Smoking Cessation Programs 
5. Innovative Use of Technology 
6. Reaching Out to Communities 

Report by Company

Aetna 

• Telephonic and Online Genetic Counseling 
• Advising Smokers to Quit Physician Toolkit 
• Dental/Medical Integration^SM 

Anthem Blue Cross 

• Live Like a Champion Tour: A Mobile Community Outreach Campaign 
• Placement of Fruit and Vegetable Bars: A Pilot Program 

Blue Care Network of Michigan 

• Healthy Blue Living^SM 

Blue Cross and Blue Shield of Minnesota 

• Prevention Minnesota 

Centene Corporation 

• CONNECTIONS Plus 

Chinese Community Health Plan (CCHP) 

• Colorectal Cancer Screening in the Asian American Community 

CIGNA HealthCare 

• Colorectal Cancer Screening 
• Oral Health Integration Program^® 
• Quit Today^® 

Group Health Cooperative 

• Group Health Cooperative Partners with Washington Dental Service 
• Momentum 

Health Plan of Michigan 

• Comprehensive Outreach 

Health Plan of Nevada and Sierra Health and Life 

• Genetic Screening and Risk Reduction Program 

Highmark 

• Colorectal Cancer Screening 
• Breast Cancer Screening Program 
• Childhood Obesity Benefits and Provider Outreach 
• Health eTools For Schools^® 

Humana 

• Health Coaching 
• HealthMiles Program 
• Tailored Consumer Outreach 

Kaiser Permanente 

• The Incredible Adventures of the Amazing Food Detective 

L.A. Care Health Plan 

• Community Resource Centers Projects 

Medica 

• Preventive Health Annual Reminder 

Optima Health 

• Mission Health Program 

OptumHealth^SM 

• Healthy Weight Program 

Passport Health Plan 

• Focus on Healthy Pregnancy and Preterm Outcomes Among High Risk Groups 
• Heuser Clinic Childhood Obesity Program 
• Yes! You Can Quit Smoking Program 

PrimeWest Health 

• PrimeFitness 

Providence Health & Services 

• Pharmacist-Assisted Cessation Class 

Regence 

• Regence Vitality Program 

Scott & White Health Plan 

• Give a Hand to Prevent Disease 

UCare 

• Pay For Performance 
• Innovative Community Partnerships Reach a Wide Audience 

UPMC Health Plan 

• HEALTHY Armstrong 

WellPoint 

• Member and State Health Index